There is no one way to find the right nanny for your family.

Word of mouth, referrals from a family, childcare matching sites, and agencies, and are just some of the ways families can find their ideal caregiver. And, each way has it’s own pros and cons.

Unfortunately, Social Media is a hard one for families and nannies to get right - mostly because it is such a wild west.

What should I post? Where should I post? And, how do I take the next step is just some of the questions that will probably cross your mind.

But, families are finding exactly who they are looking for to provide amazing care for their children with each of the ways mentioned above everyday.

Social Media, as I mentioned, has it’s own pros and cons but it is truly a great place to dip your toes in the proverbially caregiver waters and see if it is warm for you.

Social Media: PRO = Free. CON = Zero guidance.

Every recruiting platform has its own best practices to gather amazing nanny talent.

And, no matter how you do it, there is a bit of a learning curve for a family doing this all for the first time. HOWEVER, don’t let that get you down, as they say, “it takes a village to raise a child,” and that village is on social media.

As the owner of United Nanny Agency I have a lot of advice built on years of experience but the best instant advice I can give you, before you spend days researching how to find a nanny on social media, is… Just go for it.

Posts are free and as you meet nannies (or don’t meet nannies) you’ll refine your post and then you’ll share it again. Every sales company spends tons of money on copywriters to choose the exact right words to lure in their target market and make a sale. Similarly, you’ll want to be luring in the right nanny (not just any nanny) to apply to work with your family.

Overall, finding a nanny on your own is about persistence.

WRITE YOUR POST

Your family isn’t the same as the family next door. Every family has different needs and they require a nanny with skills and experience best suited for their role.

You might be looking for a nanny with a clean driving record because you’ll need them to drop off and pick up your children from school. Or, maybe you need a nanny that knows how to cook because they will need to assist with making meals for your children. There are no rules on what a nanny must be able to do or where their expertise stops. Yes, You can find a nanny that knows how to drive, do laundry, and help tutor your little ones in math.

There are the 3 sections for a post that are complete game changers and gets nannies to click and DM you.

Most people instinctively do one or two of the sections to find a nanny on social media but something magical happens when you use all 3… nannies read it and then they reach out to you.

The sections below can be used in any order.

POST Part 1: Share Who You Are.

Tell us about your amazing family. What do you like to do for fun? What does your partner like to do for fun? What is the latest silly little thing your youngest started doing?

Sharing about who you are draws nannies in. You next nanny isn’t going to only be looking for hours or pay; they are looking for the right family dynamic and showing off your personality is a big help.

3 Examples on how to show off your personality:

1) We love the outdoors and we are looking for a nanny that can keep up with our 3 little ones on a hike.

2) If you like swimming and maybe consider yourself to be something of a mermaid, our 4 year old daughter is going to have to meet you.

3) Calling all music lovers. Extra points if you like the Beatles and play guitar… our 7 year old is training to be the next Ringo Star and he is looking for his Paul, John, and George.

POST Part 2: Share the position details.

A complete job description is important. Everyone will want to know…

How many children are they going to be looking after and what ages are they?
What are the day to day duties?
Are their speciality responsibilities?
What are the hours?
What is the pay range (to encourage fairness, and probably an open mind, most groups don’t let posts share compensation details so end your post with… “DM me for more information.”)

An Example of Nanny Position Details:

Schedule

Monday thru Thursday: 8am to 4pm and Friday 9am to noon.

Duties and Expectations

Physical care of the infant (bottle feeding, diaper changing, dressing, sometimes bath as needed).
Establish feeding and napping routine.
Play and read with the baby, doing age appropriate activities such as tummy time, reading, singing/listening to music, going for walks, etc.
Someone who can curate care activities to meet infant milestones.
Washing bottles.
Keeping the baby’s area tidy.
Baby laundry.
Clean up with the children.
Treat the home as if it was your own.
Must be able to drive (Family or Nanny may provide the vehicle)

BE ACTIVE IN GROUPS

For every position United Nanny fills, we reach out to about 300 nannies… minimum.

You MUST stay active in the groups you are posting in. Even the best post might not attract the right nanny for your family.

Reach out to nannies posting in the groups.

An Example of Reaching Out to Nannies:

Hey, we are looking for a nanny for our family and we’d love to speak with you about what you are looking for in your next position.

4 Ways to avoid missing an opportunity to connect with a potential candidate.

Don’t let a great candidate slip through the cracks.

Reply to every post comment.
Check your friend requests.
Check you message requests
Respond in a timely manner.

Connect with one of our experts HERE to learn more about United Nanny with zero obligation.

United Nanny believes families are one nanny away from happiness. Get premium childcare and have to-dos taken off your plate. Stop worrying about the little things and grab me time without feeling like your forgot to sign a permission slip. Our nannies understand how to empower your children with your values so they always say please and thank you. You have all the power in your family’s care.

Learn more about United Nanny at www.unitednanny.org

The Best Advice On How Families Can Use Social Media to Find Amazing Nannies.